Privacy Policy

This Privacy Policy is effective [Oct 20] 2024 for all users.

1. Introduction

Our operations are grounded in a steadfast dedication to safeguarding and respecting the privacy rights of every individual. This Privacy Policy clarifies how we collect, use, disclose, and share the personal information of our users ("you" or "your") through our website, playfulamuse.com ("Website"), as well as any of our products and services (collectively, "Services"), whether accessed directly or facilitated by a third party.

2. Application Scope

It is crucial to note that, unless stated otherwise, this Privacy Policy does not apply to information gathered by third-party entities, including other companies, websites, or mobile apps, even if they are accessed via or linked to our Services.

3. Consent Grant

By accessing our Services, you, where legally permissible, grant us your consent to gather, process, and disclose your information in accordance with this Privacy Policy. We adhere to relevant legal frameworks guiding the collection, use, disclosure, and handling of your information. Before utilizing our Services or visiting our Website, please review this Privacy Policy thoroughly. We reserve the right to periodically update this Policy, with the updated version prominently displayed on our Website. Your continued use of our Services following any updates indicates your acknowledgment and acceptance of the revised Privacy Policy.

4. Information Collection Mechanisms

We may engage in the collection, transmission, storage, and processing of information related to you in connection with your use of the Services, including any information you voluntarily provide through the Services. This information serves various purposes, such as enabling Service functionality, fulfilling your requests, enhancing Service quality, conducting research and analysis, personalizing your experience, tracking usage patterns, providing feedback to third parties, displaying relevant ads, promoting our Services, offering customer support, communicating with you, securing our systems, enabling disaster recovery, strengthening security, and complying with legal requirements. Even if certain information is not permanently retained, it is initially transmitted to our servers and stored for the duration necessary for processing.

Types of Information Collected:

User-Supplied Information: This includes names, gender, birthdates, personal ID numbers, addresses, phone numbers, email addresses, occupations, educational details, work histories, and related information.

Automatically Collected Information: This includes browser details (user agent), browser type, IP address, mobile device specifications, advertising identifiers (IDFA, GAID), device identifiers, domain names, pages visited, session lengths, and data collected through cookies, web beacons, and navigation data.

Third-Party Partner Data: This involves information shared by companies that provide services to us and our business partners.

5. Use of Information

We use user-supplied information, including personal data, for various purposes such as:

Providing and optimizing Services.

Internal business operations, such as improving Services, assisting clients and partners, compiling aggregated data, preventing illegal activities, managing user accounts, complying with legal proceedings, and other uses specified in our Terms and Conditions.

6. Legal Basis for Information Processing

We collect, use, share, and process your personal information only when we have a legitimate legal basis to do so.

7. Information Sharing

We may share your personal information with:

Business partners: Including publishers, supply partners, demand partners, advertisers, marketing associates, data tracking companies, service providers, subsidiaries, and affiliates.

Advertisers and third-party attribution services for ad campaign identification, verification, and analysis.

Governmental and regulatory bodies to fulfill legal obligations.

Potential successors in the case of a sale or merger.

Third-party service providers necessary for the operation of our Services.

8. International Transfer of Personal Information

Your personal information may be transferred and stored in locations outside the People's Republic of China (PRC), the European Economic Area (EEA), and the United Kingdom (UK). We ensure that all transfers comply with applicable laws, are carefully managed to protect privacy rights, and are limited to countries that offer adequate legal protections or have alternative arrangements in place.

9. Security Measures for Information

We implement various safeguards, including technical and organizational security measures, to protect personal information. However, internet-based transmission and electronic storage cannot guarantee absolute security. While we strive to safeguard your personal information, we cannot assure complete invulnerability.

10. Data Retention Policy

We retain information for as long as necessary to provide the Services and fulfill the purposes outlined in this Privacy Policy. However, information may be retained for extended periods as required by law, for dispute resolution, and to enforce agreements. We ensure that personal information is not retained longer than necessary.

11. User Rights

Users have specific rights regarding their information, such as access, correction, deletion, portability, withdrawal of consent, and the right to be informed. These rights may vary based on jurisdictional differences, including those stipulated by China's Personal Information Protection Law, GDPR, and CCPA. To exercise these rights, please contact us at OnisBenani@gmail.com.

12. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect user information. Cookies are small text files stored on your device that assist in various functions, such as Service functionality, security, preference management, notifications, advertising, and analytics. You can manage cookie settings through your browser settings.

13. Protection of Children's Privacy

We comply with privacy laws protecting children, including COPPA and GDPR. We do not intentionally collect personal information from minors without parental consent. If you encounter any such instances, please inform us at OnisBenani@gmail.com.

14. Marketing Preferences and Opt-Out Options

sers can manage their marketing preferences and opt out of receiving interest-based advertisements. Opt-out options are available for Apple, Android, and Harmony devices according to device settings. For email marketing, use the ‘unsubscribe’ link or contact us at OnisBenani@gmail.com.

15. Contact Information

For inquiries, concerns, or to exercise your rights, please reach out to our Data Protection Officer at OnisBenani@gmail.com.

16. Updates to Policies

We maintain the right to periodically revise this Privacy Policy, with the updated version being posted on our website. By continuing to use our Services after any modifications, you acknowledge and agree to the revised Privacy Policy.